By Bruce Haring pmc-editorial-manager Business reality show Shark Tank swam off into the sunset Friday night, but managed an overall victory in the demo wars before departing.
The season finale came in at a solid 0.7 and was highlighted by a pitch from The Mad Optimists, a brand that makes all vegan, organic and environment-friendly soaps that can be altered as per the buyer’s needs.
The Sharks will be back for a Season 12 in the fall. Time will tell if the soap will as well. ABC’s 20/20 benefited from the strong lead-in, coming in at an 0.6 to lead the newsmag pack in all key target demos: Total Viewers (+6% – 3.7 million vs.
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