Former Sony Music Exec Joel Klaiman Launches Ascend4m, New Marketing-Consulting Agency
variety.comJem Aswad Executive Editor, Music Former Sony Music Entertainment executive Joel Klaiman has launched Ascend4m, described as a global music and entertainment marketing and consulting agency delivering broadscale media strategy and artist/brand-friendly direction and development.
The new company’s focus is on music, media, marketing, and full-scale day-to-day talent management, aligning services for artists and businesses via a diverse range of content and media and music spaces, as well as for artists signed to its label.
Among Ascend4m’s initial endeavors is guiding the new music/content discovery app Tunespotter, a search engine that curates optimal music sync moments across all visual media including, movies, TV, commercials, and more.
Klaiman and Ascend4m were brought on to consult for the company in 2022, with Klaiman appointed CEO this past June to lead the company in all capacities and drive engagement in the marketplace.
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