Facebook Adds ‘Friends Tab’, Nodding To Its Roots: “Social Media Should Be More Social”

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Facebook is adding a “Friends tab,” a feature enabling users to focus in on posts shared by their friends and family members.

The new initiative enables Facebook to invoke its early mission from two decades ago, even as it continues pushing aggressively into AI, algorithmically recommended content and branded fare.

In its earliest days when it was incubated by founder Mark Zuckerberg in his Harvard dorm room, Facebook had a central goal of connecting people with their classmates, friends and family members.

Over the years, as the social network’s reach extended to billions of people around the world, it saw strategic benefit in automation.

Read more on deadline.com
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