Eva Longoria On Why Courting “The Most Diverse Generation Ever” Is So Important To Her
deadline.comThe past year has seen Eva Longoria direct the Oscar nominated Flamin’ Hot, form the Banijay-backed Hyphenate Media Group with Cris Abrego, and be awarded $50 million for her advocacy and charity efforts by Amazon founder Jeff Bezos.
That’s along with the Desperate Housewives alum’s other day jobs on upcoming seasons of Hulu’s Only Murders in the Building, Apple TV+’s Land of Women, and more.
A dedicated Disruptor from the drop, true multi-hyphenate Longoria wants to see a shift in Hollywood, and she has the pillars of demographics and demand in her sights. DEADLINE: You’ve touted Hyphenate as a production banner, a business incubator, a talent agency and a bottom-line centered wake-up call.
How does that mix work in the Hollywood of today? EVA LONGORIA: Cris and I know there’s a better way to do business.
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