Jennifer Maas TV Business WriterThe second season of “Euphoria” is a dream for HBO. Over the first three installments of its second season, the Zendaya-led drama has nearly doubled its Season 1 per-episode viewership, Variety has learned exclusively.The “Euphoria” Season 2 premiere, which first aired Jan.
9, has drawn 13.1 million viewers across multiple HBO and HBO Max to date, with Episodes 2 and 3 tracking similarly, per HBO.
That is close to +100% the 6.6 million average audience size that was drawn by Season 1 episodes in-season during summer 2019.The first season of “Euphoria” aired in a pre-HBO Max world, but the show was available via HBO Now and HBO Go at that time.On Sunday, “Euphoria” Season 2, Episode 4 drew 3.2 million viewers across three linear airings on HBO and streams on HBO Max, Variety is told.
That makes it “Euphoria’s” second-most-watched episode ever, only behind Episode 3 of Season 2, which drew 3.6 million viewers on Jan.
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