Disney to Launch May the 4th ‘Star Wars’ Collection, Starting With Limited-Edition Weekly Drops Next Month (EXCLUSIVE)

variety.com:

Disney’s exclusive Star Wars collection, set to drop this May, promises to make your galaxy a whole lot more stylish. The media and entertainment company announced today that they will launch a May the 4th Be With You collection, which will launch on DisneyStore.com, and in person at Disney Parks, on — you guessed it – May 4, 2025.

The limited-edition drop includes a lineup of apparel, accessories and collectibles celebrating the George Lucas franchise, which marks its 48th anniversary this year.

Leading up to the launch, the Disney Store will launch weekly “Star Wars” themed product drops starting on Friday, April 11.

One standout drop will take place on Friday, Apr. 18, which Variety exclusively learns will be the Star Wars Hoth collection, referring to the fictional planet in the Star Wars universe that was the site of the Rebel Alliance’s Echo Base, introduced in in the 1980 film “The Empire Strikes Back.” The collection features a variety of icy blue products, including a collectible light saber, bunny ears and Hoth jerseys, pictured below.