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Could a gin infused with gold really be worth £1,200? The answer is an absolute tonic

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telegraph.co.uk

24 Carat Gin, which caught my eye for its explicit exorbitance, from real gold on the list of botanicals to its price tag of £1,200.

After expressing an interest, the producers generously sent a bottle to taste. I found a subtle pine flavour from juniper; it prickles a bit at first with spicy botanicals, smooths out to be slightly sweet, and leaves a floral profile.

I didn’t smell or taste gold, and while it wasn’t obvious whether I should, general conversations with distillers haven’t given me insights on how you’d do that.

So, it’s not clear why I might spend £1,200 on this gin.The brand’s own marketing material suggests the gin “oozes the perfect combination of pure distilled grain spirit and rich botanicals,” but many gins are based on.

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