Cooper Raiff Sold a Movie at Sundance for $15 Million, What Happens to Your Career After a Deal That Big? ‘It Makes You Too Confident,’ He Says
variety.comZack Sharf Digital News Director Cooper Raiff is back at Sundance and joined the Variety Studio presented by Audible to talk about his big return to the Park City festival.
The director is world premiering his first television series “Hal & Harper” at Sundance. The project was made independently, which surprised some considering his last movie, “Cha Cha Real Smooth,” became one of the biggest breakouts of the 2022 fest with a huge $15 million sale to Apple.
So what does a deal of that size actually lead to? “It makes you too confident,” Cooper told Variety‘s Angelique Jackson. “Because of that deal, I thought, ‘Let’s just do it with television.’ That’s what I told everyone.
We’re really braving the storm with the series. ‘Cha Cha’ was sold on the backs of so many indie movies. With this, we’re trying to sell this show…so it has to be this undeniable thing to these streamers and these networks.
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