Coldplay announce ‘A Film For The Future’ project, a visual companion to ‘Moon Music’

nme.com:

Coldplay have announced a visual accompaniment to their latest album ‘Moon Music‘, entitled A Film For The Future.The film, which was created by over 150 different visual artists from 45 countries, has been described by the project’s executive producer Ben Mor as “a kaleidoscopic patchwork quilt – a 44-minute multimedia tapestry.” You can watch a trailer below.Each artist was given a handful of music snippets from ‘Moon Music’ and asked to create corresponding visuals, according to a press release.

There were no rules or guidelines, and no knowledge of other artists’ creations.The film will premiere worldwide on YouTube on January 22, with special 360-degree screenings also taking place at Lightroom venues in London, Manchester and Seoul – tickets can purchased here.

A fan-led remix site for the film, powered by Microsoft AI, will also launch here on January 22.In each venue, “state-of-the-art audio technology and 11m high projection across four walls and the floor will allow fans to be fully immersed in the visual and audio experience”.Mor, who also directed Coldplay and Beyoncé in 2016’s ‘Hymn For The Weekend‘ video, said of the new project: “It was a huge privilege to have the bird’s eye view of such an ambitious project, working with so many incredible animators and filmmakers all working independently of each other.

The final film is simply jaw-dropping and I can’t wait for Coldplay’s fans to see it.”The band added: “We’re very grateful to all the amazing artists who lent their genius to this film.