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Brazil’s Globo Proclaims ‘The Future is Female’ with Women-Centric MipTV Slate as its Reformats Classics
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variety.comEmiliano Granada Brazilian network giant Globo has presented at MipTV part of its programming strategy for the future as it is still ravaged by the COVID-19 pandemic hitting a peak of 4,200 deaths in one day this week.
Strenuous as the new health and security protocols have been for the entire industry – the production slow down is clear from Globo’s slate- the media and ever more technology giant has still much to show off as its content and premium SVOD platform Globoplay evolve in line with key trends shaping the market and indeed society at large.
Two takes on Globo’s MipTV lineup:Drilling Down on Gender IssuesGlobo’s MipTV slogan “The future is female” was born out by both its drama and factual lineup.
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