Box Office: ‘Bad Boys: Ride or Die’ Makes $5.9 Million in Previews
variety.comJordan Moreau It might take some “Bad Boys” to save this summer’s bad box office start. Will Smith and Martin Lawrence‘s “Bad Boys: Ride or Die” has made $5.875 million in Thursday previews at the box office so far.
Sony and Columbia’s fourth “Bad Boys” movie, and the follow-up to 2020’s surprise hit “Bad Boys for Life,” is expected to open between $45 million and $50 million this weekend.
However, Sony has a smaller estimate at $30 million. The more conservative projection could be overly cautious due to the growing number of summer films, such as “Furiosa: A Mad Max Saga,” “IF” and “The Fall Guy,” that have failed to connect with theatergoers.
With the summer box office far behind previous years’ grosses, theater owners are hoping for some relief sooner rather than later — and hopefully “Bad Boys: Ride or Die” is their answer.
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