Billie Eilish Album ‘Hit Me Hard And Soft’ Debuts At #2 On Billboard 200
deadline.comBillie Eilish’s new studio album Hit Me Hard and Soft has debuted at No. 2 on the latest Billboard 200 albums chart, marking the singer-songwriter’s best-selling week ever.
The new Eilish album has 339,000 equivalent album units earned on the chart dated June 1 (for the week ending May 23). That figure represents Eilish’s largest week ever by units earned, and of that sum, 191,000 are traditional album sales, again her best sales week yet.
Billboard also reports that the 191,000 traditional sales figure includes 90,000 in vinyl sales, yet another Eilish best. The figures handily surpass Eilish’s previous top sales: Her 2019 debut When We All Fall Asleep, Where Do We Go?
which registered 313,000 units. Her previous biggest sales week, Billboard notes, was the opening frame of the debut album, with 170,000.
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