‘Amsterdam’ Stands To Lose Near $100 Million: What This Means For Upscale Movies
deadline.comWhile tentpoles resuscitated moviegoing this past summer with pics like Top Gun: Maverick, it’s true that the more, adult-skewing fare is having a much harder time now.
No where was this more true than with David O. Russell’s Amsterdam which rivals believed had a shot at opening to $12M-$15M this past weekend based on the period absurdist comedy’s glossy ensemble of Christian Bale, Margot Robbie, John David Washington, Rami Malek, Robert De Niro, Anya Taylor Joy, Taylor Swift, Michael Shannon (the list doesn’t stop…).
However, that did not happen with a $6.5M opening at 3,005 theaters, boosted by Imax and PLF ticket sales which accounted for over a third of that number; altogether a paltry $10M worldwide start.
Russell was trying to replicate the success of his starry 2013 10x Oscar nominated American Hustle which minted a $19.1M domestic wide opening over Christmas that year, a $150M+ stateside gross and $251.1M WW off a $40M production cost.
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