Why Prince Changed His Name to an Unpronounceable Symbol 30 Years Ago, and What Happened Next
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variety.comJem Aswad Senior Music Editor The music world has seen countless reinventions, rehabilitations, transformations and image overhauls, but there’s never been anything quite like Prince changing his name to an unpronounceable symbol on his 35th birthday, 30 years ago today.
His motivation for doing so was never clearly stated, although many assumed it was a ploy to get out of his contract with his longtime label, Warner Bros.
Records. He announced the decision in a statement that read, “It is an unpronounceable symbol whose meaning has not been identified.
It’s all about thinking in new ways, tuning in 2 a new free-quency.” Since, obviously, the symbol did not exist on a computer keyboard, Warner Bros.
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