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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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WBD International Chief Hints At Changes To Output Deal With Sky As Max Expands

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Gerhard Zeiler, president of Warner Bros. Discovery international, said an HBO output deal with Sky overseas will likely not look the same if it’s renewed.

Sky has licensed content through the end of 2025 but it comes as no surprise that WBD will look to tweak that as Max expands globally.

The streaming service wants a beachhead in the UK, Germany, Italy (and other markets) and needs HBO and Warner Bros. programming. “We see it every single day — that this content is working.

Every single day we see the ratings for the Warner Bros. and the HBO content which we sell to Sky.” “Sky was always a great partner for us, and it’s still a great partner today.

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