Warner Bros. to Sell 1978 ‘Superman’ NFT Movie Bundles, Priced at $30 or $100
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variety.comTodd Spangler NY Digital Editor Not a bird or a plane — nope, it’s a new limited-time NFT-based movie marketing stunt from Warner Bros.
Home Entertainment. As physical disc sales have waned, Warner Bros. is trying to establish a new home-entertainment business model based on nonfungible tokens (NFTs), which verify ownership and authenticity of digital content.
Customers can buy, sell and trade the NFTs in Warner Bros.’s online marketplace, powered by content blockchain technology provider Eluvio.
Its newest NFT-based bundles are built around 1978’s “Superman: The Movie,” starring Christopher Reeve and directed by Richard Donner.
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