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Warner Bros
Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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Warner Bros.' Streaming Bet Draws Mixed Reaction From Theater Owners
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hollywoodreporter.comIn normal times, Warner Bros.’ proclamation that its entire 2021 slate of films will be released simultaneously on HBO Max and in U.S.
theaters — completely shattering the theatrical window for the first time in history — would prompt a chorus of boycott threats.
Instead, the reaction from the exhibition community — ravaged by the novel coronavirus pandemic and in desperate need of content for likely months to come — was relatively subdued, save for AMC’s outspoken CEO Adam Aron.
So far, the National Association of Theatre Owners hasn’t weighed in. But the battle is far from over, and more could sound their own rallying cry once the COVID-19 crisis ends and moviegoing resumes in earnest.
Read more on hollywoodreporter.com
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