Warner Bros. Discovery Launches Startup Accelerator Program

We can’t honestly say we ever expected this to be a thing, but here we are…

The first presidential debate of the cycle is Wednesday night — featuring all the other Republicans who are wasting exorbitant amounts of money in hopes Donald Trump will be jailed or something before next summer. It’s obviously their only chance at getting the nomination since he’s taken over the party.

Warner Bros. Discovery, today announced a new strategy and structure for its advertising sales organization and leadership team under Jon Steinlauf, chief U.S. advertising sales officer.

Brian Steinberg Senior TV Editor Warner Bros. Discovery is the latest traditional media company to reorganize its advertising-sales team to meet the demands of a rapidly shifting market. The media conglomerate said it would rework its ad sales staff, overseen by Chief U.

EXCLUSIVE: Veteran communications executive Kim Page has departed Warner Bros. Discovery where she served as SVP Internal Communications and was a member of WBD Chief Corporate Communications Officer Nathaniel Brown’s senior executive team.

Risks in Hollywood pay off. “Barbie” has already grossed half a billion dollars after nine days in theaters, with no signs of slowing down as the film heads into its second box office weekend.

Zack Sharf Digital News Director When Warner Bros. contacted “Charm City Kings” filmmaker Angel Manuel Soto about potentially directing a DC comic book tentpole, he geared up to pitch the studio on a much different movie. “I wanted to pitch ideas, and one of them was the Bane origin story,” Soto recently told Den of Geek magazine.

Jennifer Maas TV Business Writer Traditionally a strong performer in the fall and holiday TV season, Food Network is sizzling this summer, too. From Memorial Day on May 27 through July 20, Food Network content has drawn more than 50.6 million total viewers across the linear TV channel, as well as Warner Bros. Discovery-owned streamers Max and Discovery+.

Nicholas Winding Refn’s ‘Famous Five’ Adaptation Sets Cast

Todd Spangler NY Digital Editor Max is getting into the NFL Sunday Ticket huddle. Google’s YouTube TV will offer a special bundle combining Warner Bros. Discovery’s Max with the NFL Sunday Ticket out-of-market football package, Alphabet and Google chief business officer Philipp Schindler told analysts on the internet company’s Q2 earnings call.

“Barbie” continues to heat up the box office after a blockbuster opening weekend that soared far beyond initial predictions.

Everyone didn’t stop going to the movies on Monday with Barbenheimer in full force: Warner Bros posted the best Monday at the domestic box office with Barbie grossing $26.1M while Universal’s Christopher Nolan pic Oppenheimer wasn’t shabby with $12.6M.

EXCLUSIVE: Lisa Collins is Warner Bros. Discovery’s new Group Vice President, overseeing Diversity, Equity and Inclusion employee initiatives across North America. She will report to Chief DEI Officer Asif Sadiq.

Rebecca Rubin Film and Media Reporter Warner Bros. Discovery has appointed Lisa Collins as vice president of diversity, equity and inclusion, overseeing employee-initiatives across North America. She will report to chief diversity, equity and inclusion officer Asif Sadiq.

Mattel is renewed its licensing agreement with Warner Bros. Discovery Global Consumer Products, continuing as the studio’s toy licensee in preschool, plush, dolls, vehicles, games, and novelty toy categories.

Rebecca Rubin Film and Media Reporter Come on, Barbie, let’s go make (more) box office history. Greta Gerwig’s plastic, fantastic “Barbie” added $26 million on Monday, resulting in the best Monday gross in Warner Bros. history.

Clayton Davis Senior Awards Editor “Barbie” is a box office smash, along with its acclaim from critics and audiences alike. If you follow the social media chatter and the general feeling from most pundits, it could be a viable awards contender for Warner Bros. One category being debated is where the screenplay by Greta Gerwig and Noah Baumbach would be able to compete — whether in original or adapted screenplay. The answer lies in how the WGA classifies it and whether the Academy could or would overrule that choice. Variety confirms there are ongoing conversations with strategists and Warner Bros regarding where “Barbie” would compete at next year’s ceremony. On the title cards, it reads “Based on ‘Barbie’ by Mattel,” which is, of course, a toy company. At the same time, there have been multiple CGI films and TV series featuring the fashion doll since its debut in the late 1980s (42 to be precise). This would point to an “adapted” run. However, take the case of Pixar’s inaugural feature “Toy Story” (1995), which picked up an original screenplay nom (Joss Whedon, Andrew Stanton, Joel Cohen, Alec Sokolow, John Lasseter, Pete Docter, Joe Ranft). In that case, it offers a pathway for original. The CGI classic features characters such as Mr. Potato Head, a Hasbro product, and other toys such as Etch A Sketch, Magic 8 Ball and even parts of Barbie herself. Part of the Mutant Toys, which are creations of Andy’s sadistic kid neighbor Sid, he has one called “Legs” — which are a pair of Barbie doll legs attached to a green toy fishing rod.

Jennifer Maas TV Business Writer Discovery’s Shark Week has been a TV institution for 35 years, a summertime staple that has never changed its core purpose: Celebrating the great white and its brethren. But a lot has changed around Shark Week in the decades since, including an explosion of popularity (as “30 Rock” once put it, we all now strive to “live every week like it’s Shark Week”), more competition, a few controversies and one giant corporate acquisition. In 2023, the Warner Bros. Discovery-produced TV event now has a few more boxes to check: From keeping its linear ratings (which grew 10% year-over-year in 2022) up to driving customers to two streaming platforms, Max and Discovery+. Shark Week has also been enlisted to help promote other TV shows and movies in the WBD family. But it also faces lingering concerns over the makeup of its programming (often criticized for lacking enough scientific research or proper experts), while simultaneously competing with younger copycat programming from rival companies Nat Geo’s Sharkfest.

Naman Ramachandran Robert Blair, president, Warner Bros. Discovery international TV distribution, is departing the company after 25 years. His position will not be replaced. In an internal memo to staff, seen by Variety, Gerhard Zeiler, Warner Bros. Discovery president, international, wrote: “Last year, we unveiled a new org structure for international, which we believed best positioned us for success at that time. But we also acknowledged that in an ever-changing industry and market, we would need to continue to evolve in a thoughtful and strategic way, along with the climate around us. Seven months into 2023, although we remain confident about our trajectory as a business, we are at another inflection point, and one where the global economy has not rebounded as quickly as we had hoped.

Warner Bros Discovery President of International TV Distribution Robert Blair is leaving after 25 years with the company.

Rebecca Rubin Film and Media Reporter Unless you’ve been trapped in a plastic toy box, there’s no escaping the Barbie-core movement that’s sweeping the globe — and potentially contributing a nationwide shortage of the color pink. The marketing department at Warner Bros. has been working in overdrive to entice the masses for Greta Gerwig’s cotton candy-colored fantasy “Barbie,” which has been all but inescapable this summer. A key factor has been a dizzying array of partnerships with products that range from a bright fuchsia Xbox (for STEM Barbie) to this $1,350 Balmain cropped hoodie (for Disposable Income Barbie). And that’s only scratching the surface of the brands that helped propel the movie to cultural touchstone status before arriving in theaters on July 21. In Malibu, there’s a real-life Barbie Dreamhouse that’s bookable through Airbnb. There’s also a themed boat cruise that’s setting sail in the Boston area.