Taylor Alison Swift is an American singer-songwriter. She is known for narrative songs about her personal life, which have received widespread media coverage. At age 14, Swift became the youngest artist signed by the Sony/ATV Music publishing house and, at 15, she signed her first record deal.
Her 2006 eponymous debut album was the longest-charting album of the 2000s in the US. Its third single, "Our Song", made her the youngest person to single-handedly write and perform a number-one song on the Billboard Hot Country Songs chart. Swift's second album, Fearless, was released in 2008.
Buoyed by the pop crossover success of the singles "Love Story" and "You Belong with Me", it became the US' best-selling album of 2009 and was certified diamond in the US. The album won four Grammy Awards, and Swift became the youngest Album of the Year winner.
“Ratings, what’s good?”The preliminary Nielsen figures for the 2022 MTV Video Music Awards, its pre-show and two on-air replays are in — and both TV and cross-platform consumption ratings are up.
According to the numbers, 3.9 million viewers tuned in to watch Sunday’s festivities across 12 Paramount Global cable channels and the broadcast network The CW — which is a 3% increase from 2021’s programming, which attracted 3.7 million viewers.Paramount says viewers watched 1.59 billion minutes of VMAs content across TV, streaming and social platforms.
That’s a 14% increase from last year’s consumption and the second consecutive year that the stat has gone up. It may come as no surprise — with scandals and drama surrounding the likes of Yung Gravy and Addison Rae, Moon Person Johnny Depp, Artist of the Year Bad Bunny, and butt- and boob-baring Måneskin — that online chatter around the award show is up, too, as this year saw a whopping 79% jump in viewing on social media.
According to analytics firm Talkwalker, the VMAs garnered 40 million social interactions — up from 38 million last year — outperforming the Super Bowl for two years in a row, as well as the March 27 Oscars featuring the infamous Will Smith/Chris Rock slap incident.
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