Vivrelle Makes Accessing Designer Bags Easy

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As part of our third annual series—which spotlights —we’re talking to Vivrelle cofounder Blake Geffen, who launched the luxury accessory rental company in 2017.

With this series, we’re committed to giving female founders who own 51% or more of their business a platform. This not only allows them to introduce their brilliant products to a wide and potentially new audience, but it also helps you—the discerning shopper—discover the best stuff out there.In early 2015, after what felt like an eternity of saving and and stressing, I bought myself a Saint Laurent bag.

I’d always coveted designer pieces, but I also felt like I understood the value of a dollar and that there was something sinister about spending a month’s rent on a bag or a pair of shoes.

But, as they say, the heart wants what it wants and I’d describe my reaction as visceral when I saw the brand’s Emmanuelle bucket bag covered entirely in multicolor suede fringe.

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