EXCLUSIVE: The partners of Vital Artists Agency, the unscripted-focused talent agency formed during the pandemic, are going their separate ways.
Deadline understands that there are a number of changes involving the company, which was founded in late 2020 by Rebel Entertainment partners senior unscripted agents Cal Boyington, Phil Irven and April Yuan after the retirement of their former boss Richard Lawrence.
The company has represented the likes of Valerie Chow, exec producer of The Great American Recipe, Moira Noriega, series producer of Netflix’s Ultimate Beastmaster and Vivian Payton, who has worked on series such as Love & Hip Hop: Miami and The Fresh Prince of Bel-Air Reunion as well as production companies Sunwise Media, Empty Quarter Studios and Dola Media.
Boyington, who previously worked at ICM Partners and Paradigm Talent Agency, will take sole ownership of the Vital name, trademark, and logo.
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