U.S. Unscripted Producers Head For International Market To Combat Work-For-Hire Drought

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Last month at MIPCOM, many regulars at the Cannes TV market noticed more American accents on the Croisette than usual. They weren’t wrong: A batch of small to mid-sized U.S.

unscripted producers had made the journey across the Atlantic to find new business that simply hadn’t been necessary before the ongoing market contraction began hitting budgets and reducing their revenues. “The Americans were back for the first time in a while,” says one international exec reflecting on the week.

Indeed they were. “We were excited to come to the market,” says Kim Woodward, co-founder of 60 Days In producer Lucky 8 after attending for the first time.

The company is known for Netflix series Unlocked: A Jail Experiment and A&E’s 60 Days In, Nat Geo’s long-running To Catch a Smuggler and new spinoff To Catch a Smuggler: Tropical Takedown, and has a number of newer shows in with streamers and networks.

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