New research has predicted that 2023 will be the final year American consumer’s spend on TV and film rises before hitting a steady decline over the coming years.
According to an Ampere Analysis report, U.S. spend on video services – encompassing streamers, pay-TV and theatrical – will decline by 8% between 2023 and 2027, leaving the figure just above the $1000 per household mark.
This represents a decline of $90 per household by 2027. Annual bills for video content peaked at $1,146 per household in the U.S.
in 2022 with a post-pandemic bounce-back in theatrical expenditure and an 18% year-on-year increase in streaming spend to $374 per household per year, Ampere said.
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