Twitch responds to revenue split backlash, says 70/30 is “simply is not viable”
nme.comTwitch has responded to its controversial decision not to amend its reduced revenue split for streamers.It was confirmed last month that users who had been given “premium deals” offering them more than 50/50 revenue split would see their income cut, with Twitch blaming the expense of hosting streams.In a blog post, Twitch president Dan Clancy acknowledged that the platform had previously offered those deals to certain streamers, which involved better revenue payouts than the site’s typical 50/50 split.But Clancy said it had stopped offering these premium agreements in 2021 and acknowledged that although some streamers still get 70/30 revenue splits, these will be altered moving forward.“For these streamers still on these premium deals, we’re adjusting the deal so that they retain their 70/30 revenue share split for the first $100K [£88,144] earned through subscription revenue,” Clancy explained. “Revenue above $100K will be split at the standard 50/50 share split.”These changes will come into effect after June 1, 2023, and streamers will only be affected when it’s time for their existing contract to be renewed.
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