James Cameron’s Titanic is getting another release in China, this one timed to the 25th anniversary of the original film. An April 3 launch date has been set.
The version going out on that day will be a remastered 3D 4K HDR update, as was the version that was released elsewhere in February, and will include a premium large format component. (Check out the new poster below.) China is a massive market for Cameron.
Titanic originally released to about $44M in April 1998. In April 2012, the 3D version that sailed there grossed another $145M, setting opening records at the time — and this was just as the PRC was emerging as a major hub.
The full cume to date in China is estimated at $189M. More recently, Cameron’s Avatar: The Way of Water swam to a $246M total there.
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