TikTok Will Block Users From For You Feed If They Repeatedly Post ‘Problematic’ Content, Such as Sexually Suggestive, ‘Extreme Fitness’ or Sadness Videos

variety.com:

Todd Spangler NY Digital Editor TikTok says it’s going to block accounts from appearing in its algorithmically generated For You feed if they repeatedly post content that runs afoul of its updated eligibility standards.

As part of a larger update to its community guidelines, TikTok is updating its For You eligibility standards. “Certain types of content may be included in fine if seen occasionally, but problematic if viewed in clusters,” TikTok says in the update. “This includes content such as dieting, extreme fitness, sexual suggestiveness, sadness (such as statements of hopelessness, or sharing sad quotes), and overgeneralized mental health information (such as a quiz that claims to diagnose someone).” TikTok will “interrupt repetitive content patterns” for such material “to ensure it is not viewed too often.” And the video app will temporary suspend TikTokers from the For You feed if they repeatedly share content that violates the standards, according to Adam Presser, TikTok’s head of operations and trust and safety. “We’re introducing a policy to make an entire account temporarily ineligible for recommendation in the For You feed if a creator repeatedly posts content that goes against our For You feed standards,” Presser wrote in a blog post Wednesday.

In addition, such accounts will be harder to find in search. TikTok “will notify creators when their account has been restricted in this way, and they will be able to appeal,” he added.

Under TikTok’s policies, content created by anyone under 16 years old is ineligible for the For You feed. The new TikTok community guidelines, including the updated FYF policies, go into effect May 17.