The Obamas’ Higher Ground production company signs multi-year deal with Audible
nme.comBarack Obama and First Lady Michelle Obama’s Higher Ground production company is heading to Amazon’s Audible platform.Following the end of a three-year deal with Spotify, the Obamas have reportedly inked an exclusive multi-year, first-look deal with the Amazon-owned platform.While firm details surrounding the Obamas’ new deal with Audible remain unclear at this time, comments from Michelle Obama hint at the possibility of their content with Audible being released on multiple streaming platforms.The Audible deal will see the Obamas “keep striving to tell compelling, provocative, and soulful stories — while doing everything we can to make sure they reach the folks who need to hear them,” Michelle Obama told The Hollywood Reporter.A Higher Ground spokesperson also told The Hollywood Reporter that the two companies “plan to make the Audible Originals available to the widest possible audience”.The newly signed deal with Audible comes after the Obamas’ three-year deal with streaming giant Spotify ended earlier this year.
The Spotify deal saw them “develop, produce and appear” on select podcasts through their Higher Ground production company.The Obamas’ contributions to Spotify notably included the eight-part podcast series Renegades: Born In The USA with Bruce Springsteen.
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