‘The Legend Of Hanuman’ & ‘Baahubali: Crown Of Blood’ Make Disney+ Hotstar History, Viewing Data Shows
deadline.comEXCLUSIVE: Here’s a first in India: Disney+ Hotstar‘s ratings charts have seen animated shows take the top two places on its Hindi-language viewing charts for the first time.
According to exclusive data estimates from Ormax Media, The Legend of Hanuman season 4 and Baahubali: Crown of Blood occupied the numbers one and two slots between 3-9 June.
That’s never happened before and is especially notable in a country where live-action shows and Bollywood films dominate. furthermore, both shows are geared towards Indian adults in a market where animation has broadly been a kids genre.
Graphic India founder and boss Sharad Devarajan, who co-creator, produces and showruns both shows said: “Over the last two decades my mission has been to recruit, train and showcase India’s amazing artists, writers, creators and disruptors at our studio with one defining mission – to help transform the perception of India in animation from being an ‘outsourcer’ to being ‘the source’ – to create stories, heroes and characters that are uniquely Indian but spark the imaginations of audiences all across both India and the world.
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