Ted Lasso” is to Apple: CEO Tim Cook was among the hundreds gathered in Westwood last week for the show’s Season 3 premiere.
Such events are normally a bit more low-key by the time a series reaches its third season. But not “Ted Lasso,” which filled the 1,400-person-capacity Regency Village Theatre, followed by a party that drew 700 RSVPs — and yes, Cook was there too, holding court at Brentwood’s tony Baltaire eatery. “Ted Lasso” is a show that is still at its pop culture peak.
That’s why, as the Emmy-winning comedy returns to Apple TV+ on March 15, its fate is on everyone’s minds — including star Jason Sudeikis.
For months, almost all involved have hinted that “Lasso” would wind down after these episodes. In a Variety podcast last July, star Brett Goldstein parsed his words carefully. “It’s written as, in the story we have been telling will reach a conclusion,” he said at the time. “And that’s how it was always planned.
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