‘The Chi’ Season 6 Scores Showtime Series’ Most-Watched Premiere To Date

deadline.com:

EXCLUSIVE: Audiences appeared eager for the return of Showtime’s The Chi. The drama series saw a 65% surge in streaming viewership on Paramount+ with the debut of the first eight episodes of Season 6 on August 4.

In the first seven days, the Season 6 premiere drew more than 1.8M viewers, according to Paramount Global. That makes it the most-watched season premiere of The Chi to date. “The Chi’s record-breaking performance validates our decision to integrate our streaming services with the new Paramount+ with Showtime,” said Chris McCarthy, President/CEO, SHOWTIME/MTV Entertainment Studios & Paramount Media Networks.  “Exceptionally created by Lena Waithe, The Chi embodies the best of Showtime with rich characters and compelling, layered storytelling that keeps viewers coming back for more.” Added Domenic DiMeglio, EVP and chief marketing officer, Paramount Streaming: “As the first new season of a Showtime scripted series to premiere on Paramount+, The Chi broke out with its largest premiere audience ever, showcasing the power of our new Paramount+ with Showtime plan.

It gives all of us great pleasure to be able to continue to engage the loyal audience that this incredible show has built over the years while at the same time being able to introduce it to new audiences as part of Paramount+.” With the integration of Showtime and Paramount+, The Chi is following a split release strategy.

Episodes began debuting on Paramount+ on August 4, and new episodes will be available each Friday. The new episode subsequently airs on Showtime each Sunday, beginning with the premiere August 6.