EXCLUSIVE: The Bachelorette is heating up the airwaves this summer. The August 7 episode, which saw Charity Lawson narrow in on her final suitors during overnight dates, has reached a new season-high in both total viewers and the entertainment demographic.
After three days of viewing across both linear and streaming platforms, the fantasy suites episode managed 4.4M viewers and a 1.23 rating among adults 18-49, according to ABC.
That’s the strongest multiplatform telecast for The Bachelorette this summer. In terms of linear viewership (not accounting for digital platforms), the episode grew 9% over the week prior with an audience of 3.5M after three days of delayed viewing (up from 3.2M the previous week).
That means that around a million viewers caught the episode on streaming. It also ballooned 29% in the demo, with a 0.71 rating — compared to a 0.55 rating the week before — which is the biggest week-over-week gain in the demo for the season.
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