Television Academy Appoints Linda Swain Vice President, Membership and Outreach (TV News Roundup)
variety.comWilson Chapman editorLinda Swain has been appointed the vice president of membership and outreach for the Television Academy, the body responsible for the annual Emmy Awards.Swain will be the first person to serve in the position, after the Academy created it as part of the organization’s diversity, equity and inclusion goals.
In this role, Swain will be responsible for spearheading programs and initiatives to boost membership engagement, boosting the diversity and cultural inclusivity of the overall membership and leading outreach and recruitment of individuals and organizations that can provide diverse perspectives for the Television Academy.
Swain joins the Television Academy from Velocity Frequent Flyer, Virgin Australia’s airline loyalty program, where she lead strategic marketing plans for consumer partners.
She has also held marketing executive positions at American Express Australia, CCH Publishing and Westpac Banking Corporation. “We are thrilled to have Linda on board to guide our membership team,” Frank Scherma, chairman and CEO of the Television Academy, said in a statement. “Linda’s extensive marketing and leadership experience will help propel new membership initiatives and drive systemic change across our organization.” Also in today’s TV news: Amazon has released the first trailer for “The Summer I Turned Pretty,” the new young adult romance series based on the book series by Jenny Han.
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