TelevisaUnivision U.S. Q4 Ad Sales Up 14%; Takes $1.8 Billion Write-Down; Streamer Vix At 25 Million Users For Free Tier
Reading now: 187
deadline.comGiant Spanish-language powerhouse TelevisaUnivision, which merged just over a year ago, saw sales surge 22% in the fourth of 2022 to $1.45 billion on strong World Cup games.
Advertising revenue was up 14% in the U.S. and 10% overall. Vix, now the largest dedicated Spanish-language streaming service, hit 25 million+ monthly active users on its free tier.
Subscription service Vix+, which launched in July, wasn’t broken out. TelevisaUnivision CEO Wade Davis said the streamer should be profitable by the end of this year.
Ad revenue in Mexico grew 4%. TelevisiaUnivision said adjusted OIBDA grew 5%. Operating expenses of $3 billion, up 21%, reflect investments in ViX original content, sports rights, marketing and technology.
Read more on deadline.com
The website celebsbar.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.
