Strictly host Tess Daly is swapping sequins for swimwear as she launches new brand Naia Beach. The telly star, whose husband Vernon Kay is taking part in I'm A Celebrity...Get Me Out Of Here!, recently registered Naia Beach Ltd with Companies House and has trademarked the name.
The 51-year-old's new beachwear brand will sell swimsuits, beach fashion and bikinis. Tess is no stranger to the fashion world, having started her career as a model aged just 17.
She was forced to change her real name, Helen, as it clashed with another model at her agency and has been known professionally as Tess ever since.
Read more on thesun.co.uk