During a Q&A at the International TV Academy this past spring, Netflix’s Head of Global TV Bela Bajaria was asked whether a non-English language series could one day top the list of the streamer’s most watched programs.
She sounded confident that it could happen. That milestone may now be within reach as the new Korean drama Squid Game is taking Netflix by storm, raking in viewership globally at a rate that may surpass current record holder Bridgerton.The addictive, violent survival drama, which premiered on Netflix on September 17, has transcended cultures and language barriers to reach #1 in 90 countries in 10 days — from Qatar and Oman to Ecuador and Bolivia.Fueled by word of mouth, Squid Game entered the US Top 10 list on September 19
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