Spotify Launches Major App Redesign Aimed at Driving Users to Discover New Music, Podcasts and Audiobooks
variety.comTodd Spangler NY Digital Editor Spotify is releasing what it calls its biggest app redesign to date — revealing a new “dynamic” mobile interface aimed at providing listeners a more active role in discovering new audio content and giving creators new ways to share their work.
The newly redesigned Spotify app will roll out to users worldwide in waves, starting Wednesday (March 8), the company said. It unveiled the new user interface at Stream On, its second event showcasing new features, creator tools and programming.
The update is most significant change to Spotify’s mobile app since it debuted more than a decade ago and is about “bringing Spotify to life,” CEO Daniel Ek said at the event.
Highlights of Spotify’s redesigned app experience include a new vertically oriented Home feed, with subfeeds for Music, Podcasts & Shows, and Audiobooks with personalized visual and audio previews; Smart Shuffle, which suggests new songs when you’re building a playlist that you can add with the tap of a button; and Autoplay for Podcasts, which will automatically start playing a new podcast episode that matches a user’s tastes.
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