EXCLUSIVE: Sony Animation’s Spider-Man: Across the Spider-Verse is doing some serious business tonight according to box office sources, accumulating $16M off previews that began at 3PM at 3,562 theaters.
That’s the second best preview night ever for an animated movie after Disney/Pixar’s Incredibles 2 ($18.5M) from June 2018. Disney/Pixar’s Toy Story 4, with $12M, is now the third best animated movie in previews at the domestic box office.
The preview cash for Across the Spider-Verse alone is 4.5x more than what the first 2018 animated movie, Spider-Man: Into the Spider-verse, did on its Thursday night, which was $3.5M before a $12.6M Friday and $35.3M 3-day opening.
Now, the question remains how front-loaded Across the Spider-Verse is; hence it’s too early to comp it to Incredibles 2. That Pixar sequel wound up posting a $71.2M first day, 26% of that number from Thursday previews.
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