‘SNL50’ Anniversary Special Draws 14.8M Viewers Across NBC & Peacock

deadline.com:

NBC‘s 3 hour+ SNL50: The Anniversary Special on Sunday night logged 14.8 million viewers and a 2.53 rating in the 18-49 demo across both the broadcast network and Peacock in time zone-adjusted Live + Same Day ratings.

The telecast, which aired from Studio 8H in Rockefeller Center live across the country starting at 8 PM ET/5 PM PT, became NBC’s most-watched primetime entertainment telecast in both total viewers and 18-49 demo in five years, since the 2020 Golden Globe Awards. (Overall, SNL50 is behind the Macy’s Thanksgiving Day Parade, which has been reaching new heights the last three years, most recently attracting a record 31.3M viewers in November.) Per NBC, SNL50 was the most-watched entertainment simulcast on Peacock, also behind only three telecasts of the Macy’s Thanksgiving Day Parade.

With 8.7 million social interactions, SNL50 is NBC’s most social entertainment telecast in two years and is the highest-performing Saturday Night Live episode/special on record for social interaction.

The network is expected to release additional social media stats, including viewing on YouTube where clips from the special already have amassed millions of views, later this week.