SkyShowtime Reveals Launch Date, First Markets in Europe (EXCLUSIVE)
variety.comManori Ravindran International Editor More than a year since SkyShowtime was first announced, the SVOD is ready to join the streaming fray in Europe, Variety can reveal.
The new platform — a joint venture between Comcast and Paramount Global that was first unveiled in August 2021 — will officially launch on Sept.
20 in the Nordic countries of Denmark, Finland, Norway and Sweden, before expanding into the Netherlands later this year in Q4. (The service received regulatory approval in Europe back in February.) Meanwhile, the SVOD will continue its roll out across Spain, Portugal, Andorra, and Central and Eastern Europe (CEE) over the coming months and through Q1 of 2023.
CEE markets include Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Kosovo, Montenegro, North Macedonia, Poland, Romania, Serbia, Slovakia and Slovenia.
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