Sales Bonanza: British TV Show Exports Fetch Record $2.25B With Finished Tape Deals Back In Fashion
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deadline.comBritish TV shows fetched a record £1.85B ($2.25B) in 2022-23, new stats reveal. Sales to streamers boomed and finished tape deals came back into fashion to help exports grow 22% year-on-year, Pact‘s UK TV Exports Report revealed.
Demand for shows such as The Ipcress Files, Frozen Planet II and This England built even as the international TV business faced a brutal economy, a battered TV ad market and major buyers withholding spend.
Half of respondents said their business was impacted by the period of austerity and cost management at large U.S. companies.
For the first time, over half of programmes (53%) were sold to international streaming and VoD platforms, up from 39% last year.
Read more on deadline.com
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