EXCLUSIVE: Westbrook Media exec Kelli Buchanan is joining Ryan Coogler’s Proximity Media as VP, Nonfiction.
At Westbrook Media, Buchanan built and developed a multi-platform slate of original programming as their VP of Development. In her new role, Buchanan will report to Proximity co-founder and Head of Nonfiction Peter Nicks.
Together, they’ll continue to craft a nonfiction slate off the heels of Proximity’s critically acclaimed Sundance titles Stephen Curry: Underrated and Homeroom.
Buchanan, Nicks and Kalia King, EVP, Television, will also work together across Proximity’s television projects. “We are thrilled to welcome Kelli to the nonfiction team here at Proximity,” said Nicks. “She is an exciting talent who has the kind of industry experience, curiosity and perspective that will energize us even more as we continue our mission of bringing audiences closer to stories that will not only entertain, but resonate with authenticity, cultural power, and artistic excellence.”“I am a huge fan of what Ryan, Zinzi, Sev, and Pete have built with Proximity Media,” said Buchanan. “I am thrilled to continue serving as a catalyst for underrepresented people to see, feel, and claim their power by producing culturally responsive content underneath the Proximity banner.” During her tenure at Westbrook Media, Buchanan partnered with talent like Megan Thee Stallion, Alicia Keys, Ryan Reynolds, and The D’Amelios to sell programming to Hulu, YouTube Originals, and Meta.
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