Rob Lowe Recalls “Page 73 Rule” For Sex Scenes: “But Now, It’s So Brave”
deadline.comAs intimacy coordinators become the norm on movie sets, Rob Lowe is reflecting on a once unwritten rule in Hollywood. The 6x Golden Globe nominee recounted the “page 73 rule” for screenplays as he mourned the lack of sex scenes in today’s movies, compared to his heyday with films like 1988’s Masquerade, which he noted the studio dumped because it was “too sexy.” “They’re like, ‘It’s so brave.
She’s so brave,'” he said of the approach to intimate scenes in contemporary films on his Literally! podcast. “She’s brave because she has a sex scene?
Like, that’s brave now. In our day, it was required.” Lowe continued, “There was the page 73 rule. Back in the day the sex scene was always on page 73.
You got a script and were like, ‘Am I going to be naked in this?’ And you didn’t have to read the whole script. You just went to page 73 because that middle second act… what do you do?
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