Rachel Bilson Is Open to ‘The O.C.’ Reunion After Reprising Summer Roberts for New Ad Campaign: ‘She’s Definitely Still Married to Seth. They Have Kids’ (EXCLUSIVE)
variety.comMarc Malkin Senior Editor, Culture and Events Rachel Bilson is back as Summer Roberts. The actress reprises her breakout role from the teen soap “The O.C.” in a new ad campaign for 21Seeds infused tequila.
The project also marks a reunion between Bilson and “The O.C.” creators Josh Schwartz and Stephanie Savage, who created the video spots through their production company Fake Empire.
The three videos of the campaign allude to unforgettable moments from “The O.C.,” including invoking the show’s catchphrase, “Welcome to the O.C., bitch” and the infamous scene when Marissa (Mischa Barton) threw a lawn chair into the pool.
I caught up with Bilson just after she shot the campaign in Los Angeles. “The O.C.” premiered 21 years ago. Do you remember anyone saying to you, “Get ready, your life is about to change in a huge way?” I do remember this one thing where it kind of felt like, “Okay, things are different now.” We had this special event in Manhattan Beach where we all showed up and we pulled up and there were so many people.
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