Prince Harry and Meghan Markle 'don't have anything to say' as Spotify deal collapses

ok.co.uk:

Prince Harry and Meghan Markle should get their “messaging right” after their lucrative podcast deal with Spotify was ended by mutual agreement, according to a PR expert.

Meghan and Harry’s production company Archewell Audio only made one podcast series for the streaming giant after signing a contract in late 2020, estimated to be worth around 25 million US dollars (£19.5 million).The ending of the deal will raise questions about the popularity of the podcast hosted by Meghan and whether the agreement was value for money for Spotify which earlier this month announced job cuts.

Mark Borkowski, a public relations and crisis consultant, said the announcement would diminish what the Sussexes could receive from possibly future episodes of the series.

He said: “Spotify and all the streamers who did very well out of lockdown are now looking hard at the costs – their algorithms don’t lie. “If they were successful and they were valued by Spotify they would still be there.” He added: “It shows that they don’t really have anything interesting to say and more importantly they don’t have critical friends in the centre of their organisation.