EXCLUSIVE: Picturestart has closed a deal to produce an untitled film project starring Israeli singer and actress Noa Kirel, who will also serve as a producer alongside her management.
Jessica Switch and Royce Reeves-Darby will oversee for Picturestart.The logline is being kept under wraps but will feature Kirel in a globe-spanning escapist event film.
Insiders say the pitch was made to a handful of buyers with Kirel being present to make her personal pitch of what she envisioned the film to be.
In the end, it was Picturestart’s passion and genuine excitement for the pitch that led to them landing the package.Kirel has not only become one of the most popular international pop singers in the world but her own story is truly one of a kind.
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