Peter Bart: YouTube Stars Like MrBeast Now Invited To Hollywood’s Exclusive Party, But 100M Followers Might Prove Better Company
deadline.comHoliday parties are usually a mix of people and purposes but hosts this year are intent on cross-pollinating the stars of film with those of Hollywood’s exo planets – YouTube and TikTok.
So will Robert DeNiro enjoy trading secrets this year with PewDiePie? What will Leonardo Di Caprio confide to MrBeast or Liza Kushy or Bryan Lourd to FaZeApex?
Most Hollywood stars likely have never heard of Brian Awardis, but the 26 year old with 22 million YouTube followers drew lines around the block this week at FaZeClan’s sanctum sanctorum.
The credentials of these outliers, after all, are formidable. MrBeast — with 117 million followers — and fellow YouTuber Unspeakable reportedly made $54 million and $28.5 million respectively last year so why wouldn’t they mesh with film stars, who face fading income streams?
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