Paramount Boss Brian Robbins At CinemaCon: “Theatrical Films Are Cornerstone Of Our Business”; ‘Babylon’, ‘Dungeons & Dragons’ Teased
deadline.comIn the switch-off between Paramount studio chief Jim Gianopulos to Brian Robbins, it was buzzed that the studio was on the verge of completely giving into theatrical day-and-date as it looked to fuel its streaming service Paramount+.However, in the new era under Robbins, he promised exhibitors attending CinemaCon on Thursday that “theatrical films are the cornerstone of our business.”CinemaCon 2022: Deadline’s Full Coverage“When I started this job six months ago, I was asked what do I think the business will be in a post-pandemic world?” he said. “What I responded was pretty much exactly what Paramount looked like so far this year.”“All four of our releases this year have opened to No.
1 at the box office and with Top Gun we think we have a really good shot at making it five for five. None of this would have been possible if we had not doubled down in our faith in our release dates,” said Robbins.“We looked at the audience comfort data, and stuck to our guns and we kept Scream in January, and Jackass Forever in February and actually moved up The Lost City.
Then last month we brought Sonic 2 to the big screen. And it paid off for us and for you guys,” he added.“Consumers have been telling us, and many in the room knew this for a long time: Movies are a tremendous entertainment value,” said the studio boss, making a commitment to great future franchises and high-quality storytelling.Before showing the world Top Gun: Maverick for the first time this morning, Paramount dropped a sizzle reel.
Among the highlights were Damien Chazelle’s Babylon, in what looks to be a jazz-era, partying, edgy and funny early Hollywood period film.
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