‘Overwatch 2’ and ‘Dead Island 2’ join ‘Elden Ring’ in getting streetwear clothing

nme.com:

Overwatch 2 and Dead Island 2 are getting streetwear drops from luxury streetwear brand ARK/8 following a drop earlier this year of Elden Ring-related streetwear earlier this year.ARK/8 announced the news today (November 16), and confirmed that both collections will have different inspirations.

The Overwatch collection will be “shining a spotlight on two countries – South Korea and Japan” and will be specifically focused on “two fan-favorite characters, D.

VA from Busan and Genji from Hanamura.”ARK/8 creator Dimitri van Eetvelde shone a little light on the decision to make a luxury line inspired by Overwatch, stating that:“It’s really important for me that ARK/8 reflects a global audience.

I think that is partly why I love games like Overwatch, with its expansive roster of international characters and vibrant maps, it instantly resonated with ARK/8’s DNA of global exploration.”The Dead Island 2 ARK/8 drop will attempt to replicate the style of Los Angeles, with ARK/8 attempting to “bring forth urban, bold designs with an added touch of the classic US college style through long-sleeved organic cotton fleece sweatshirts.”Eetvelde also spoke about the choice to make a luxury line based on Dead Island, stating that the line is “about channeling LA’s bold, urban vibe.”Prices for items in both sets will range from £115 to £1300 and will be available for pre-order from 16th November 2023 on the official ARK/8 website.This isn’t the first time that ARK/8 has released clothing inspired by the latest video games.