Our Price share more details of their plan to relaunch iconic music store

nme.com:

the brand announced that it would be relaunching today (April 30) with an online store containing 20,000 vinyl, merchandise and a range of hi-fi and audio equipment.To celebrate the launch, Our Price have shared more details about their plans to return, as well as what music lovers can expect to see in the coming months.“Sadly, like many institutions, Our Price faced the winds of change, and the unstoppable force of online retailing,” it began. “Yet, in a lucky turn of events and out of the ashes of nostalgia, entrepreneur, musician, writer and dreamer Paul Harris, along with two DJ friends, acquired the Our Price domain at an online auction.

Despite initial setbacks due to trademark limitations, perseverance prevailed, culminating in 2021 with the purchase of all of the original UK and EU textual and visual Our Price Records trademarks.”“Today, the brand embarks on a new chapter, poised to reclaim its proper place in the hearts of music and vinyl lovers of all ages.

Leveraging strategic partnerships with leading suppliers in the UK’s fast growing vinyl distribution ecosystem, Our Price prepares for its highly anticipated rebirth on April 30, marking the 20 year anniversary of its “long silent sleep,” it added, also highlighting how the relaunch will come as a both “nod to its past” and “with an eye on the future and embracing innovation”.A post shared by OurPrice (@ourpricecom)Later in the update, the owners revealed that the next few months will see the vinyl range expand to 100,000, and see “a growing range of curated HiFi equipment including boomboxes and CD walkmans” added.