‘Onward’ Leads Box Office With Ho-Hum $40 Million
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variety.comDisney and Pixar’s “Onward” debuted this weekend to $40 million, enough to lead box office charts but still a somewhat disappointing start given the studio’s near-flawless track record when it comes to animated fare.
Internationally, the film brought in $28 million for a global tally of $68 million. “Onward,” a fantastical adventure about two brothers (voiced by Tom Holland and Chris Pratt), ranks among Pixar’s lowest opening weekend’s in modern times, joining 2015’s “The Good Dinosaur” and its $39 million as a rare blemish for the Disney-owned company, known for producing hits such as “Inside Out,” Coco” and Up.” Pixar films typically cost $175 million to $200 million to produce, a huge sum that doesn’t include global marketing fees.
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